Irish businessman Conor O’Loughlin has a unique set of pursuits: laptop technology and rugby. After struggling with damage that ended his expert rugby days, he channeled his electricity into constructing a health-targeted startup called Glofox. His company, which sells software to boutique health studios, lately picked up a $10 million Series A. The spherical was led by Octopus Ventures, with participation from Partech, Notion Capital, and Tribal VC. It brings Glofox’s total known funding to about $12.7 million.
For readers harassed by way of millennial health lingo, permit’s destroyed it down.
There are gyms–like Crunch, 24 Hour Fitness, and Equinox (for the bougie types)–after which there are so-referred to as “boutique fitness studios. Boutique health studios typically focus on one specialized area of fitness from yogalates to CrossFit. This category can include large chains like Soul Cycle and smaller spots like boxing gyms and Bikram yoga studios. “In the traditional fitness center any person purchases an annual club and the gym hopes they don’t show up to hold area at a minimal, and it’s a very remoted revel in,” O’Loughlin said.
With boutique [fitness]…it’s a good deal group- and community-themed, and there’s a more social element to it. He stated that things units boutique health studio proprietors aside on the customer and control software program. It’s additionally why he thinks his product can compete with Mindbody, an extra familiar software program issuer that works across segments including salons, fitness, canine grooming, and health and well-being. We’re extraordinarily narrow in our target market,” he stated. “It’s very relevant to the boutique health studio version, which is more driven around engagement… it’s highly focused on how boutique fitness studio owners can construct and develop their enterprise.